Changelog

Follow up on the latest improvements and updates.

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Starting
May 1, 2025
, all inbound (user-initiated) voice calls made via the
WhatsApp Business Calling API
will be completely free. That’s right—no more call charges from Meta when your customers call you!
What’s new?
  • Free inbound calls
    : You’ll no longer be charged when customers call your business via native WhatsApp entry points, interactive messages, or deep links.
  • Global availability
    : This update is rolling out to
    all countries
    where the WhatsApp Business Platform operates—so your customers can call you from anywhere, at no cost.
    (Excludes Cuba, Iran, North Korea, Syria, and parts of Ukraine.)
Why it matters
📉 Lower communication costs
: Eliminate charges for inbound calls and reinvest those savings into growing your business.
🌍 Expand your reach
: Let customers connect from anywhere, anytime—at zero cost to them.
💬 Build better relationships
: Make conversations more personal and accessible by allowing people to reach you as naturally as they would a friend.
Message Delivery Review in Five Star Rating (2)
We’ve upgraded our WebSocket infrastructure for a faster, more stable, and secure messaging experience.
This improvement ensures your live conversations stay connected and messages load seamlessly, even under heavy traffic with the average
message delivery time of
~300 ms
Enjoy a smoother, more dependable experience every time you use respond.io!
WhatsApp Co-Existence
What’s new:
💬 You can now connect your WhatsApp Business App number to respond.io—no migration or disruption needed.
👀 View messages sent in the Business App as Echo Messages on respond.io.
⚙️ Get access to automation, CRM integration, and collaboration tools your Business App doesn’t offer.
✅ View full conversation history in the Business App.
Why it matters:
This update removes the biggest hurdle to using the WhatsApp API—having to give up your Business App or retrain your team. Now, you get the best of both worlds:
Learn more here
🚀 Start your seamless WhatsApp upgrade today—no disruptions, just progress.
Pendo - Tiktok Messaging Ads Global
Great news—TikTok Messaging Ads are officially available to all users worldwide! No more waiting or whitelisting—just connect your TikTok Ads account and start engaging leads instantly.
Why this matters:
  • Instantly connect with TikTok leads on WhatsApp or Messenger
  • Boost ad performance with automatic engagement tracking
  • Build powerful automation using the new TikTok Messaging Ads Trigger
👉 Go to
Settings > Integrations
to connect your TikTok Ads account and start converting clicks into conversations.
new_4 Apr_ Call side drawer
Stay on top of every conversation with the new
Call Activities
tab in the Contact drawer.
Whether you’re following up on support calls or tracking sales outreach, this new tab brings all historical call interactions into one convenient place.
Easily stay on top of every call—check it out in the Contact drawer.
Note: Only call activities made on April 22, 2025 onwards will appear here.
Pendo - WhatsApp Calls Expansion Phase 1
WhatsApp Calling is now available in more countries!
In addition to
Mexico, Brazil, India, and Indonesia
, you can now use WhatsApp Calling in
Argentina, Chile, Colombia, Ecuador, Paraguay, Peru, Uruguay, Costa Rica, Guatemala, Honduras, Italy, the Netherlands, Spain, the United Kingdom, China, Israel, Kuwait, Malaysia, Singapore, South Africa.
The call permission window has been extended from 3 days to 7 days
. Plus, you can now make
up to 5 outgoing calls within 24 hours
after permission is granted—you're no longer limited to just one call per permission!
Enjoy more flexibility and control over your outbound calls across even more locations! 🌍
Snippet
You asked, we delivered! Snippets now
support file attachments
, making it easier than ever to send product details, FAQs, and other important documents without manually uploading files each time.
What’s Changed?
✅ Upload or select
up to 5 files
per Snippet
✅ Insert files
directly into messages
for quicker responses
✅ Enjoy a smoother, more efficient messaging experience
Start using Snippets with files today and make your messaging even more efficient! 🚀
Learn more here.
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Get the full picture of how leads move through your sales funnel with
Lifecycle Reports
! From conversion rates to drop-off trends and time spent in each stage, these reports help you understand what’s working—and where to improve.
With
Lifecycle Reports
, you can:
  • Monitor conversion & drop-off trends
    – See where leads progress and where they disengage
  • Measure time to conversion
    – Track how long it takes to close a deal and identify bottlenecks
  • Visualize customers’ journey
    – Get a clear, data-driven view of movement through each stage
  • Pinpoint lost leads
    – Analyze drop-offs and understand why leads aren’t converting
📅 Data tracking begins from
2 April
. Give it 1–2 weeks for reports to fully populate.
🙌 Start making
data-driven decisions
to improve your conversions and sales performance today!
Learn more here
Mobile_Record_2025-03-25-10-43-40-ezgif
📱 Two exciting updates are now live on mobile—designed to help you reply faster and stay organized.
What’s changed?
✅ New
Unreplied filter
to spot conversations that still need a response
✅
Collapsible contact events
for a cleaner, easier-to-read chat view
🔔 
Note:
Only new and unreplied messages from
Feb 12, 2025
onwards will appear. Older messages will
not
appear in the conversation list.
Stay focused, reduce clutter, and never miss a message again! 🙌
Learn more here.
We’ve
doubled the character limit
for internal comments from
1,000 to 2,000 characters!
Now, you have more room to add context, details, and important notes—without worrying about cutting your thoughts short.
Enjoy a smoother and more flexible commenting experience! 🎉
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