Business problem As a business owner, I want to create structured interactions for business messaging using WhatsApp Flows, so that I can provide customers with a more organized and seamless communication experience. Desired outcome A feature that allows businesses to define, configure, and customize messages with rich interactions using WhatsApp Flows. Use Cases Customers can utilize Flows to schedule appointments, browse products, gather customer feedback, generate new sales leads, or engage in any other scenario where structured communication enhances the natural and comfortable interaction with customers. Businesses can use WhatsApp Flows to automate customer onboarding processes, guiding customers through a series of structured messages to collect necessary information and provide a smooth onboarding experience. The current workaround Currently, businesses can try to simulate a similar experience using the respond.io workflow builder, webhooks, APIs, and integrations like Zapier and Make.com .