Workflow Step: "A/B Testing" | Voters

Workflow Step: "A/B Testing"

Shi Hui

It would be good if there is a step where I can randomly branch the contacts into 2 groups. Then I can design different workflow steps or send different message content to these two groups of contacts to do A/B testing.

October 19, 2022

Srivhiinesh Muniandy

I would like to add that, this will help the adoption of AI, some customers may not trust AI to the extent of allocating all contacts to be communicated by the it. Giving them the option to test will help, 50% flow to AI will help provide a benchmark of accuracy to the customers of their AI agent. This idea was shared by a lead.